Considering social media interactions, what action is likely to be taken by Facebook based on Tom's engagement with the hiking video?

The reasoning behind the selection of featuring the post at the top of Tom's news feed is rooted in how social media algorithms function, particularly on platforms like Facebook. When a user, such as Tom, engages with specific content—be it liking, sharing, or commenting on a post—the platform records this interaction and interprets it as an indication of interest.

Facebook's algorithm prioritizes content that it believes will be most relevant and engaging to users based on their past interactions. Therefore, if Tom interacts with a video about hiking, the algorithm may rank similar content higher in his news feed to enhance his experience on the platform. This is a strategic move to keep users engaged by showing them content they are likely to enjoy or find interesting, which is fundamental to Facebook's aim of retaining user attention.

Other potential actions, such as sending Tom a message or blocking the post from appearing again, do not align with typical social media engagement strategies. While advertisements may be shown based on user interests, the most direct action stemming from his engagement specifically focuses on enhancing the visibility of related posts in his feed. Hence, featuring the hiking video post prominently in Tom's news feed is a logical outcome of his interaction with that content.